Digital solutions

AI Training

Practical, accessible training that helps organisations across Ireland build real confidence with digital and AI tools — and apply them in everyday work.

Practical AI & Digital Skills Training for Real-World Use

Content Plan delivers AI and digital skills training designed for real workplaces. We work with public sector organisations, Local Enterprise Offices, SMEs and professional teams across Ireland to help people use digital and AI tools confidently, responsibly and effectively.

Our training focuses on the tasks people actually need to do: improving communications, saving time on admin, creating better digital content, strengthening marketing and supporting smarter decision-making. Everything is delivered in plain English with hands-on exercises that reflect the realities of busy teams.

Whether your organisation is new to AI or already exploring digital transformation, our training helps participants understand what tools to use, how to use them, and where they add value.

Applied Learning Approach

How We Build AI Capability

microsoft copilot oTDuuLUhH20 unsplash

Who our training is for

Our programmes are designed for a wide range of organisations and roles, including:

  • Public sector and semi-state organisations
  • Local authorities and government departments
  • SMEs and business owners
  • Communications, marketing and digital teams
  • Leadership and management teams

Training can be delivered organisation-wide or tailored to specific roles and responsibilities.

what you get

What We Offer

Practical training options designed to build real skills, improve performance, and support how your team works day to day.

Creating Success

Why Organisations Choose Content Plan

Clear, jargon-free teaching

We focus on making AI and digital easy to understand and apply. Everything is explained in plain language, so your team can quickly build confidence and start using new tools without confusion or overwhelm.

Practical exercises, real examples

Our training is built around real tasks your team already does. Through hands-on exercises and relevant examples, participants learn by doing—so they leave with skills they can apply immediately.

Results that support your strategy

We align training with your business goals, ensuring it delivers real value. Whether it’s improving efficiency, strengthening marketing, or supporting decision-making, the focus is always on measurable outcomes.

Testimonials

“Thanks so much to Denis and the Content Plan team. Launching the website chatbot has resulted in reduced response time and with the 24/7 availability, it lets international customers get the information they need quickly. The email drafting automation has resulted in substantial time savings. It was absolutely great having Content Plan’s expertise involved in our family business and we look forward to implementing more AI solutions in the coming year.”
Connect the Dots Tours of Ireland logo
Mark Doherty, Managing Director
“Hardware Association Ireland has partnered with Content Plan for several years to deliver digital marketing and AI training and consultancy services to the hardware and building materials sector. Their team combines deep industry knowledge with a genuine passion for helping businesses grow, consistently delivering innovative and practical solutions for our member retailers, builders’ merchants, and suppliers. Content Plan has played an important role in helping our members keep their marketing strategies modern, effective, and competitive in a rapidly evolving marketplace. We would highly recommend the Content Plan team to any organisation looking to strengthen and future-proof its marketing strategy.”
Hardware Association Ireland logo
Aoife Kinsella O’Reilly, Hardware Association Ireland
“I have worked very closely with Content Plan over the last number of years to deliver a range of our training programmes, including general business supports and the ‘Smarter Business with AI’ Management Development Programme. The Content Plan team brings strong digital expertise and positive delivery experience, ensuring programmes are relevant, engaging and meet the needs of our clients.”
Local Enterprise Office Louth logo Meath logo
Gráinne McKeown, Local Enterprise Office Louth
“Working with Content Plan for four years on the Dalkey Lobster Festival was a gamechanger. The team were instrumental in transforming the event, reaching and engaging a hugely diverse audience despite a complex event model and stakeholder base. They’re relatable, efficient, and consistently went beyond the brief, more than that, they were an absolute pleasure to deal with. I can’t recommend them highly enough and hope to work together again soon.”
Dalkey Lobster Festival logo
Ciara Holmes, Lynfort Communications Limited
“We worked with the team at Content Plan in the lead up to Christmas and had a really positive experience. They helped with SEO improvements as well as advertising campaigns, and we could clearly see the benefit from the work they carried out. They took the time to understand our brand and created work that felt aligned with the heart of Josie’s Botanicals rather than generic marketing. We especially appreciated their guidance, responsiveness and the care they put into the project. I would happily recommend Content Plan to any small business looking for support with SEO, digital marketing and advertising.”
Josies Botanicals logo
Barbara McAteer, Josie’s Botanicals
“I signed up for the course after a challenging September & October, with sales down significantly and website sessions dropping, and I couldn’t understand why. After each session, I put as many learnings as I could into practice and made a to-do list of the rest for the new year. Our website hits started to increase within days of the changes, and we have just landed our most successful December to date, with a 50% increase on the same period in 2024.”
HanaLee Studios logo
Claire Lynch, HanaLee Studios
the numbers

Proven Training Outcomes

1,000+

professionals trained across public and private sectors

90%+

learner satisfaction across AI and digital skills courses

4.8/5

average course rating

FAQ

FAQs About AI & Digital Skills Training

Looking to learn more about AI & digital skills training? Browse our FAQs:

Our training is designed for public sector organisations, SMEs, local authorities and professional teams across Ireland. It’s suitable for beginners and for teams who want to build on existing digital skills.

Yes. A large proportion of our training is delivered for public sector and semi-state organisations. Our programmes reflect governance requirements, accessibility standards and responsible AI use.

Topics include AI tools such as ChatGPT, digital communications, content creation, social media, analytics, automation and digital marketing fundamentals all focused on real workplace tasks.

No. Our workshops are practical and non-technical. Participants don’t need a technical background as we focus on how to use tools effectively, not on coding or complex systems.

Yes. We offer on-demand courses for organisations that need flexible learning options, ideal for CPD, onboarding and ongoing skills development.

Absolutely. We regularly design bespoke programmes tailored to specific sectors, roles and objectives from leadership briefings to hands-on team workshops.

Organisations typically see improved confidence, time savings, better digital outputs and clearer processes. We focus on practical outcomes that support wider organisational goals.

Ready to build digital & AI capability?

If you’re looking for practical, accessible AI and digital skills training that delivers real results – we’d love to help.

SON6711 166
broll.00 07 57 00.Still026