Trainer & Content Marketing Strategist

Elish Bul-Godley

Elish Bul-Godley is a content marketing strategist, trainer and consultant who helps organisations strengthen their digital presence and communicate with purpose. With more than 18 years’ experience, she supports SMEs, public bodies and national programmes across Ireland in content strategy, digital marketing, AI adoption and brand storytelling.

Elish is known for her practical, empowering training style. She breaks down complex digital and AI concepts into clear, usable steps, helping teams build confidence and make meaningful progress. Originally from Singapore and now based in Dublin, she brings a cross-cultural perspective to communication and learning.

Expertise

Elish has worked across content strategy & creation, digital marketing, AI-driven capability building, brand marketing development & design direction, and public engagement for nearly two decades.

She leads programme design and delivery at Content Plan, supporting SME owners and organisations to build digital capability, develop strong content systems and adopt AI responsibly. Her training and consulting spans the Local Enterprise Office network, UCD Professional Academy, Creative Ireland climate-action programmes and a wide range of Irish SMEs.

Her earlier career includes senior brand and communications roles with Snap Group Ireland, AIB Finance Strategy, and agency work supporting organisations such as the MII, Maxol, Irish Ferries, Leapcard and the Abbey Theatre. Her work blends storytelling, sustainability and strategy to help organisations connect purpose with measurable results.